Live Webinar / UK

Content Creation for Engagement

Discover how to create engaging content that resonates with your audience.

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November 1, 2025
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10:00
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Engaging Content

This webinar focuses on the principles of creating content that captivates and retains audience attention. We will explore storytelling techniques, visual content, and audience analysis.

Highlights

  • Storytelling in content
  • Using visuals effectively
  • Understanding your audience

Meet Your Speakers

Erin Cao
‍Former Associate Officer at Columbia University

Erin Cao, former Admissions Officer at Columbia University, managed territories in Canada, China, and Florida, evaluating thousands of applications for Columbia College and the School of Engineering and Applied Sciences. Now, she leverages her expertise to assist students with college applications. With over 4 years of experience, Erin has helped students gain admission to prestigious universities like Harvard, Columbia, UPenn, and more.

Believing in the uniqueness of each student's narrative, Erin enjoys engaging in exploratory conversations about their academic and extracurricular interests, identities, and experiences. Her goal is to help students showcase their best selves in their applications by crafting compelling narratives.

Erin earned her B.A. in Art History with a concentration in East Asian Studies from Columbia University, where she was actively involved in the Admissions Office as a student interviewer and tour guide. She also contributed to the university's community by founding CFLAN, Columbia's first alumni network supporting former first-generation and low-income students.

Camilla Fezzi
Ex-Indigo student

Born in Italy, Camilla's academic journey is nothing short of inspiring. Driven by a personal experience with cancer, she dove deep into genetics, transforming her curiosity into a groundbreaking project under the guidance of her Indigo Research mentor, Jonathan. Still, in high school, she authored a book on genetics and cancer research, showcasing her dedication and innovative spirit. Her accomplishments not only fueled her passion but also impressed admissions at top universities, including Cornell, UPenn, Imperial, Berkeley, and eleven other top universities! Camilla’s story is a powerful example of how passion, expert mentorship, and relentless dedication can lead to extraordinary success. Join us to uncover how she turned her challenges into triumphs and learn how you can follow in her footsteps to achieve your dreams!

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Register for free. This is your chance to maximise your college application success and gain the confidence to make the right decisions.

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